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Jaffle Shop

Information about our customers, orders, products, store locations, and supplies. This provides insights into our customer interactions and operational performance.

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Answers

activation_date

This is the date when the customer completed the onboarding flow and made their first payment.

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Answer

You can find the activation date for a customer in the activation_date column in the Customers table. The New Customers Sigma dashboard shows customers in the last 30 days by activation_date and the Customer Activation Date saved answer gives the activiation date for a specified customer.

activation_date

New Customers

Saved Answer

Customer Name

Alice |

Customer Name	Plan	Activation Date activation_date This is the date when the customer completed the onboarding flow and made their first payment.	Status
Alice Smith	Pro	Jan 15, 2026	Active
Alice Johnson	Basic	Nov 1, 2025	Active

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